Innovation in Video Processing
The video visionaries that founded RGB Networks knew that big changes were coming in the video entertainment industry that would require more sophisticated video processing capabilities than were currently available. They put their expertise in digital television, re-statistical multiplexing techniques and RF technology to work and developed a new class of products that have transformed the video delivery landscape beyond the traditional broadcast model to a personalized architecture that supports the growing need for on-demand and switched services.
Delivering video at orders of magnitude higher densities with better quality, RGB's innovative new technology enables the delivery of the revenue-generating, yet bandwidth-hungry services that operators must now offer to stay competitive in a digital world.
By rethinking and redesigning the way video had been processed to-date, RGB's new approach yields flexibility and scalability beyond anything that previously existed. It is now the foundation for a new family of products that are changing the delivery of video forever.
Welcome to the video revolution.
RGB at the Center of the Video Revolution
Since the introduction of our first product in 2005, RGB Networks has rapidly gained the approval of cable and telecom operators worldwide, surpassing sales of 7,000 advanced video processing products to over 160 customers in more than 20 countries, and we're continuing that success as we expand into new markets and regions around the globe.
Are You Ready for the Video Revolution?
The video market is rapidly moving in a very exciting direction. Video services are becoming increasingly personalized, allowing subscribers to watch what they want, when they want it and on any device—from TVs to PCs, cell phones and iPods®. While providing choices for consumers, these advancements present many challenges for video service providers. Very powerful, yet flexible video processing technology is necessary to manage the growing number of video streams, repurpose the video for delivery to different platforms, and to address the issues of the bandwidth crunch and the changing advertising models.
A video revolution in happening...is your network ready?
Improving Bandwidth Efficiency
There has been a recent explosion of bandwidth-consuming services, with two of the most popular being high definition television (HDTV) and video-on-demand (VOD). A single HD stream consumes the same or more bandwidth as four standard definition streams and consumers continue to demand more and at optimum quality. With HDTV being a major factor in the competition for video subscribers, operators must deliver in order to stay in the game. Based on sophisticated video processing technology, RGB's advanced products allow digital video providers to perform bandwidth optimization in a variety of environments, including broadcast, VOD and switched digital video (SDV), without major headaches and costly network upgrades, quickly making room for the delivery of more revenue-generating services.
The Changing Advertising Model
With the introduction of digital video recorders (DVRs), the ad-skipping technology made popular by TiVo®, consumers now have an easy way to fast-forward through irrelevant television ads. Operators also face competition from highly targeted Internet advertising as they fight for lucrative advertising dollars. In order to avoid losing critical revenue, cable and telco operators must turn to targeted advertising, reaching subscribers with its addressability and engaging them with its relevancy. RGB Networks is advancing the state-of-the-art in television advertising through the advanced capabilities of its products.
Video Intelligence ArchitectureTM (VIA)
The key to RGB Networks' groundbreaking technology is its Video Intelligence Architecture (VIA), an innovative design methodology that overcomes previous technological barriers, delivering the industry's highest density solutions that dramatically lower the cost of delivering advanced services in today's digital video environments.
Leveraging a core set of sophisticated video processing capabilities that work with Gigabit Ethernet networking and switching technologies, VIA delivers scalable, future-proof solutions that easily adapt to the changing landscape, ensuring high-performance, cost-effective processing for a wide range of digital video applications - all from a single programmable platform.
Driving the Video Revolution
With expertise in key digital video technologies, including statistical multiplexing and modulation, and extensive experience in a wide variety of application areas, including video repurposing, on-demand bandwidth optimization, advanced and targeted advertising, switched digital video and IPTV, RGB Networks delivers the industry's highest quality video without compromising on functionality.
Our patented technology gives RGB's products a high degree of flexibility, saving operators significant time and money today, while providing for easy scalability as the personalized video market continues to evolve.
RGB Networks is driving the video revolution. Are you ready?



